Creative Strategist and Social Media Lead in New York City
Some people talk about culture. Danny Velez has been building it in New York City for 15 years.
View Selected WorkBased in
New York City
Available for
new projects
Event Production and Community Building
Nightlife and Event Marketing
About
Danny Velez is a New York City creative strategist and social media lead who has spent 15 years building things from nothing. Music collectives. Consumer brands. Digital communities. A mental health app that reached 15,000 people without a single dollar of outside funding.
He is a DJ and Producer with 15 years on the decks. The founder of COCOTASO Records and OBRI, a collective that has produced over 100 events and grown a community of more than 3,000 people. He led social and creative at Joonbug, one of the most recognized nightlife brands, ran advertising campaigns for over 100 events.
Everything from concept to execution. Built for brands, products, and communities that want to grow.
A name means nothing without a feeling. Visual identities for music labels, nightlife brands, and companies that want to be remembered.
Organic content strategy, platform growth, and community building rooted in culture. Not templates. Not recycled trends.
Campaign concepting, positioning, and the kind of big picture thinking that makes everything else make sense.
Over 100 events produced across New York City. Music showcases, brand activations, nightlife programming. The room was always full.
Portfolio sites, landing pages, and brand websites built in Framer. Fast to build. Designed to convert. No developer required.
Paid social and digital ad campaigns built around creative that performs. Strategy first. Results second. In that order.
Get in touch
Working on something and want it to actually connect? Danny works with brands, startups, consumer products, music projects, and anyone building something worth paying attention to.
